Cookies Policy

We may place a small file called a “cookie” on your computer to gather information about your browsing habits on our website. A cookie is a minor file that requests permission to be stored on your computer’s hard drive. They enable web applications to interact with you as an individual, without retaining any Personally Identifiable Information (PII).

In essence, cookies enhance your website experience by allowing us to track which pages you find beneficial and which you do not. Importantly, a cookie does not provide us access to your computer or any personal information, except for the data you choose to share with us. If you prefer not to use cookies, you can disable this feature in your Internet browser settings, and you can remove cookies from your computer at any time.

You can find out more about how to manage cookies on the Information Commissioner’s Office website.

Measuring website usage (Google Analytics)

  • We utilize Google Analytics to gather data on your interactions with Mister.Build. This enables us to ensure that the website fulfils user requirements and assists us in making enhancements. To achieve this, a unique identifier is generated upon your initial visit and saved as a cookie. This allows us to recognize your activity across different pages of the website, or if you navigate away and return later, associating it with the same user. Importantly, this unique identifier does not give us access to any Personally Identifiable Information, such as your name or email address, Google’s privacy policy
  • Opt out of Google Analytics

Google Analytics stores information about:

  • the pages you visit on Mister.Build
  • how long you spend on each Mister.Build page
  • how you reached the website
  • what you click on while you’re visiting the website.

Utilizing insights from Google Analytics, we refine our online strategy to enhance the website’s visibility to potential users and implement modifications to improve the overall experience for visitors.

Your unique identifier is held for 26 months. If you don’t wish to have your activity tracked whilst visiting the website you can disable cookies for the website in your browser.

Google Analytics sets the following cookies:

Name

Purpose

Expires

_utma

Let’s us know if you’ve visited before, so we can count how many of our visitors are new to Mister.Build or to a certain page.

2 years

_utmb

This works with _utmc to calculate the average length of time you spend on Mister.Build.

30 minutes

_utmc

This works with _utmb to calculate when you close your browser.

When you close your browser

_utmz

This tells us how you reached Mister.Build (for example from another website or a search engine)

6 months